Community Digital Access Management

Community Digital Access Management - Bridging the Digital Divide in Rural Communities

In a world that runs on portable devices, high-speed Internet access and Wi-Fi access, some communities are being left behind. MSD Digital Intelligence has been helping to change that.

Community Digital Access Management is an ICT program for underserved areas, localities and rural communities around Malaysia. Through community centres and awareness programs, we are turning people on to the importance of ICT to their lives.

Our CDAM focuses specifically on identifying the areas of greatest need and implementing a program to aid the community's development. This program has been a tremendous success since 2000 and helps spread the benefits of technological change throughout the community.

Here are five implementation components of Community Digital Access Management:

First step: Infrastructure and human capital development

Once we identify the suitable location for ICT programs, we will set up our community digital centre immediately.

Everything from tools, equipment, manpower will be in place to gear up the creation of the community centre.

Once ready, we will train the supervisors and managers to operate andmanage the centre. They are also equipped with soft skills training and self-development courses to improve their communication skills when interacting with the local community.

Second step: Monitoring

Our web-based application will monitor each community digital centre.

Among our web-based applications are:

1. CMS - user management platform

2. Promis (Project Monitoring Information System)

3. ProAds (Professional Administration System) - helps develop plans, decision-making and generate reports

4. i-HR (Integrated HR System) - for human resources management

5. e-Inventory – for inventory management

Third step: Creating ICT Programs

Each centre needs to create programs to empower local communities with ICT knowledge. Our supervisors will be in charge to schedule the programs based on age.

Once done, participants will be grouped according to their age group and the supervisors will facilitate the training program accordingly.

Fourth step: Awareness

We create promotions and awareness campaign to the public.

The campaign aims to expose the public about the facilities and services of the community digital centres.

Fifth step: Reporting

We gather the feedback from all activities and programs we have done at community centres.

From this, we will understand what we need to improve and upgrade for future programs.

Evolutionary Approach of Community Digital Center (5 years plan)